NIGHTLIFE DEVELOPMENT

BarMagic is singularly positioned to provide comprehensive nightlife consultation that strikes a smart balance between substance and style. BarMagic strives to develop, deliver and launch innovative concepts based on a mix of market awareness, global trends, proven practices and cutting-edge beverage programs.

RELATED AWARDS

Best Late Night Bar (2008)
Source: Best of Honolulu Awards, Honolulu Weekly
Venue: Thirtynine Hotel
Project: Branding, Consultation, Beverage Program, Staff Training, Management
Location: Honolulu, HI

Best Ambiance (2008)
Source: Best of Honolulu Awards, Honolulu Weekly
Venue: Thirtynine Hotel
Project: Branding, Consultation, Beverage Program, Staff Training, Management
Location: Honolulu, HI

Best Singles Bar (2007)
Source: Best of the Hudson Valley Magazine Awards
Venue: Shadows on the Hudson
Project: Development, Consultation, Beverage Program, Staff Training, Opening Services
Location: Poughkeepsie, NY

America's Top 10 Hottest Hotspots (Honorable Mention, 2005)
Source: E! Entertainment Television
Venue: Caesars Palace/Shadow Bar
Project: Consultation, Beverage Program, Staff Training, Opening Services
Location: Last Vegas, Nevada

Best Lounge (2005)
Source: Las Vegas Epicurean Awards
Venue: Tangerine Nightclub & Lounge
Project: Beverage Program, Staff Training, Opening Services
Location: Last Vegas, Nevada

Best Hotel Bar (2004)
Source: Las Vegas Weekly Reader's Choice Awards
Venue: Tangerine Nightclub & Lounge
Project: Beverage Program, Staff Training, Opening Services
Location: Last Vegas, Nevada

SERVICES

We have organized our services into five specific areas and provide thorough, knowleadgable, trendsetting counsel in all five areas. Our approach is organized, detail-minded, creative and profit-focused.

CONCEPT DEVELOPMENT
• Market Analysis & Positioning
• Competitive Analysis
• Concept Creation
• Pro Forma Review
• Business Plan Drafting & Review
• Identity Design
• Brand Launches & Management

SPACE PLANNING
• Project Management
• Floorplan Design & Layout
• CAD Drawing Evaluations & Revisions (Plans & Elevations)
• 3D Renderings
• Bar Equipment Schematics
• Limited FF&E Consultation

OPERATIONS
• Beverage Programs, Drink Development, & Menu Engineering
• Recruitment, Hiring, Team Building & Staff Training
• Operations Consultation & Management Training
• Loss Prevention & Detection
• Troubleshooting & Operational "Unit Reviews"

GRAND OPENINGS
• Opening Week Planning
• Opening Night Support
• Follow-up Training
• Ongoing Brand Management
• Multi-Unit, Multi-Concept Development

MARKETING
• Strategy and Assessment
• Media Planning & Buying
• Advertising Creative
• eMarketing, Influencer Marketing, Street-Level Marketing
• Public Relations & Media Consulting

HOW TO HIRE BARMAGIC

For more information, case studies & samples, estimates, proposals, and quotations, simply submit our online RFP/RFQ form and you will receive a reply within 72 hours.

"BarMagic brought spot-on advice and sound strategies to our management team while guiding our concept towards its own, unique identity."
- Cache Bouren, Beverage Director, Jackie's Kitchen
[Jackie Chan's Restaurant & Bar]

Please note: We are not a design or architectural firm, nor do we pretend to be. Our area of expertise is in concept, operations and marketing. Just as we are not qualified to create blueprints, elevations, or interior design plans... an architect or designer is not qualified to develop a successful nightlife concept, plan a high-volume bar equipment schematic, implement a world-class beverage program, or provide staff training and opening week services. That is what we do.

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