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June 28, 2010
Tobin Ellis leads seminars at 2010 Tales of the Cocktail
BMLV's Tobin Ellis will be speaking and bartending again at this year's Tales of the Cocktail in New Orleans, Louisiana. The week of July 20-26 Ellis will moderate and speak on three panels covering subjects ranging from the psychology of service to the ins and outs of being a professional consultant. Ellis will also be pouring cocktails at several events during the event including at the Plymouth Bartenders' Breakfast. For more information visit http://www.talesofthecocktail.com
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June 2, 2010
BMLV helps raise money for Taste of the Nation in Las Vegas
BarMagic of Las Vegas brought a team to the 2010 Taste of the Nation charity event held at the Palms Resort in Las Vegas this week to help raise money for starving children in America. BMLV produced a version of their "Cocktail Factory" sponsored by Zacapa Rum both as the welcome cocktail for the event and at a special tasting table led by Zacapa brand ambassador Robert Pallone out of Miami, Florida. Ellis and his team assembled nearly one thousand fresh Ron Zacapa cocktails featuring a fresh watermelon juice, petate bitters, and cracked pepper.
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May 4, 2010
Social Mixology has jam-packed upcoming schedule
BarMagic of Las Vegas' wildly popular traveling speakeasy will be popping up in Las Vegas, Miami, and Aspen this and next month at events to be announced via the facebook group and the private website, www.socialmixologyvegas.com. Now in it's second year, Social Mixology is the world's first and only traveling pop-up cocktail speakeasy that features some of the world's top cocktail bartenders mixing up fresh classic, vintage, and contemporary cocktails with ice off the block, homemade tinctures, bitters, tonics, and sodas... all featuring craft artisan spirits. Plus it's fun. Seriously. Later.
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April 6, 2010
BMLV's Tobin Ellis part of the USA National Tiki Team
BarMagic's Tobin Ellis was invited to be a part of the inaugural USA Tiki Team at this year's Rum Renaissance in Miami, Florida for the first ever US v. UK Tiki Challenge. Team USA will compete head-to-head with Britain's top tiki expert bartenders including staff from Trailer Happiness and Mahiki, two of the world's most renowned Tiki bars located in London
. Ellis has been competing in national and global bartending competition since 1994 and has three national titles including a USBG National Championship as well as one international first place finish at the 2005 Blue Blazer Challenge. As principal of the consulting agency BarMagic of Las Vegas, Ellis also opened Rhumbar at The Mirage in Vegas last in 2009 where he and his team placed an all-fresh elevated Tiki cocktail and sipping rum program. Team USA is sponsored by double-gold medal winning Chairman's Reserve Rum.
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March 8, 2010
Tobin Ellis pours cocktails at the Gins of England Party in Las Vegas
BarMagic of Las Vegas' Tobin Ellis and The Modern Mixologists' Tony Abou-Ganim poured Beefeater 24 and Plymouth Gin cocktails at Gold Lounge at Aria for the "Gins of England" party. Ellis poured a classic Martinez with Plymouth Gin, Carpano Antica, Luxardo Maraschino, and Boker's Bitters as well as the "24 Outlaws" made with Beefeater 24, Dolin Blanc, Outlaw Tonic, Fresh Mandarin Juice and topped with a Peruvian Lime Espuma and Tangerine Gastrique.
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February 28, 2010
Social Mixology Launches in Miami during South Beach Food & Wine Festival
The world's only pop-up speakeasy, Social Mixology, launched in Miami this week during South Beach Food & Wine at the Delano with an all-star line up of cocktail bartenders including Tony Abou-Ganim, Tobin Ellis, John Lermayer, Danny Valdez, Minas Kaliamouris, Danny Ronen, and more. Six different specialty cocktails featuring Azuñia Tequila and Chartreuse were poured for invited guests at the Florida Room.
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February 27, 2010
Tobin Ellis pours cocktails at South Beach Food & Wine Party at Setai
Tobin Ellis joined Tony Abou-Ganim who headlined chef Ming Tsai's "Dim Sum & Disco" party at the Setai Hotel during this year's South Beach Food & Wine Festival. The Las Vegas duo poured TyKu cocktails designed by Abou-Ganim at the sold-out event for more than 500 guests.
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February 25, 2010
BMLV's Tobin Ellis pours at Tony Abou-Ganim's first book signing
Famed American mixologist Tony Abou-Ganim invited BMLV's Tobin Ellis to pour cocktails at the Delano during his first ever book signing of his newly released book, "The Modern Mixologist." Ellis joined Miami's cocktail elite for the event in the Florida Room during the kick-off of South Beach Food & Wine.
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February 4, 2010
BMLV helps raise $35,000 for Haiti orphanage at Top Chef dinner in LA
BarMagic of Las Vegas joined forces with five Top Chef cheftestants in Los Angeles at a private charity dine-around and cocktail party benefitting the Sion de Foyer orphanage in Haiti. Led by BarMagic's Tobin Ellis, Christian Oldan and Amanda Gager poured fresh, specialty cocktails while chefs Michael and Bryan Voltaggio, Ilan Hall, Marcus Vignernon, and Antonia Lafoso cooked and served an amazing spread of culinary treats for approximately 150 guests. The evening raised more than $35,000 for the orphanage which looks after 200 children in Haiti. The event was sponsored by Azunia Tequila and supported by Sailor Jerry Rum, Leblon Cachaça, Monin Syrups, and Aperol Liqueur.
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December 26, 2009
BMLV finishes one year of traveling Speakeasy known as Social Mixology
BarMagic of Las Vegas will host its final party of the year this Tuesday December 29th as part of the highly-touted Social Mixology series– Las Vegas' (and possibly the worlds) first and only traveling speakeasy. Social Mixology is a celebration of cocktail culture and Las Vegas nightlife featuring a different artisan spirit each month showcased in rotating fresh vintage, classic, and contemporary cocktails made by the BMLV team. BMLV is led by 3-time national bartending champion Tobin Ellis and regular Food Network guest. The Tuesday night party moves to a new secret location each week to keep the underground vibe alive in a town where great parties are often overrun by camera-carrying tourists. Social Mixology features all fresh cocktails ranging from pre-prohibition classics like the Martinez to gastro-molecular original creations like the Bacon-washed Tuaca "Gentleman's Breakfast" as well as ice off the block, housemade tonics, bitters, syrups, tinctures, and more. The music is non-cmmerical DJ-driven and there are constant surprises including guest celebrity bartenders from around Las Vegas and the country. Past guests include Naren Young, Charlotte Voisey, Tony Abou-Ganim, Dale DeGroff, Drew Levinson, Gaston Martinez, Jim Ryan, and more. Social Mixology has been hosted at local off-strip cocktail bars like Nora's Cuisine as well as some of the most high-profile properties on the Las Vegas Strip including The Palazzo and Wynn Las Vegas. To find out where the next event is held, see photos from past events, and find out the weekly password, visit www.socialmixologyvegas.com or search "Social Mixology" on facebook.
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December 8, 2009
BMLV's Tobin Ellis, John Hogan and Top Chef Michael Voltaggio
BarMagic of Las Vegas's Tobin Ellis and John Hogan were on hand at the Langham Resort to make cocktails in celebration of Top Chef winner Michael Voltaggio on the night of the show's finale. Voltaggio first worked with the BMLV team in 2007 hosting a cocktail-paired dinner for the Greenbrier Advisory BOard in May of 2007 and later opening Voltaggio's signature restaurant at the legendary 5-diamond Greenbrier Resort in White Sulphur Springs, West Virginia. Hogan & Ellis served five cocktails for the invitation-only VIP crowd: a classic Plymouth Negroni, Hendrick's & Outlaw Brown Tonic, Leblon Zamboni (Cachaça Negroni), Spiked Tea (Maker's Mark, Fresh Iced Tea, Lemon Espuma), and the award-winning Leblon Sao Paolo Flip (Leblon Cachaça, St. Germain, Apricot-Fig Jam, Peychaud Bitters, Lemon Espuma, Apricot Coulis, Cardamom Dust). BarMagic credits friend and acclaimed chef Voltaggio for teaching them molecular techniques in 2007.
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December 5, 2009
Tobin Ellis' BMLV hosts Las Vegas' official Repeal Day Celebration once again
For the second straight year, BarMagic of Las Vegas has held the official Plymouth Gin Repeal Day Celebration. This year's event began with a VIP invitation-only cocktail-paired or "Spirited" dinner at ENVY Steakhouse at the Renaissance Hotel featuring Tuaca and Woodford Reserve Cocktails. Afterwards, BMLV held a Social Mixology Repeal Day party featuring vintage, classic, and contemporary Plymouth and Plymouth Sloe Gin cocktails in a private room at FIRST Food & Bar at The Palazzo that overlooks the Las Vegas Strip. The event included a 4-piece jazz band, burlesque dancers, ice-off-the-block and special guest mixologist John Hogan who flew in From Annapolis to surprise the local crowd. Plymouth Sloe Gin is not available in Nevada and BMLV was issued the only case Las Vegas will see all year.
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November 4, 2009
BMLV's Tobin Ellis on cast of new NBC show
BarMagic of Las Vegas' Tobin Ellis is one of three judges on the second season of lxtv/NBC's "On the Rocks: The Search for America's Top Bartender" sponsored by Absolut Vodka. The reality competition follows eight top bartenders from around the United States who are competing for $100,000 in Las Vegas. The show airs Nov 7th, 14th, and 21st right after Saturday Night Live on most NBC stations. Ellis was part of the behind the scenes crew on last year's season one, which was won by Las Vegas' own Amanda Gager. Gager was also a judge this season along with the indescribable Fabrizio Brienza, who also judged last season. The three 30-minute episodes will be available in HD online as well at lxtv.com/ontherocks.
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October 17, 2009
Social Mixology is back every Tuesday in Las Vegas
Las Vegas' first and only traveling speakeasy, Social Mixology, has landed back in Las Vegas after a summer of traveling the country. Register with Social Mixology today and receive access to this coming Tuesdays' underground event featuring including the exact location and password for entry.
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September 15, 2009
Social Mixology Comes Home to Vegas
The Las Vegas traveling speakeasy Social Mixology returns home this coming Tuesday, September 22, 2009 with fresh classic and culinary cocktails featuring a new spirit, created by BarMagic of Las Vegas. To find out the exact time and location, log onto the Finca Vigia, the virtual speakeasy at socialmixologyvegas.com.
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July 16, 2009
BMLV takes 1st place at TRU Spirits Barmade Bitters Challenge
BarMagic of Las Vegas' John Hogan and Tobin Ellis took 1st place in the 2009 Tales of the Cocktail Barmade Bitters competition sponsored by TRU Spirits this past Sunday in New Orleans. Selected from hundreds of entries months ago, the field was narrowed to the best 15 homemade cocktail bitters, including Hogan & Ellis' English Lavender & Spice bitters. A blend of cinchona, cardamom, chamomile, wild organic lavender, English cucumber, sage, and all-spice– the duo's bitters won the spice category and will be bottled and sold around the United States in the near future. The process of making the winning bitters began last year in October, when the Las Vegas beverage consultants began making single-spice tinctures which they maticiously blend by palate, to create the final product. Winners in the other two categories including Baked Big Apple bitters by Marshall Atlier (Fruit) and Swedish Bitters by Adam Seger (Herb). The competition was judged by Livio Lauro (USBG President), Allen Katz (Slow Food USA), John Deragon (PDT) and TRU Spirit owners Litty and Melkon.
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July 11, 2009
Las Vegas wins Tales of the Cocktail Leblon Caipirinha Competition
Tobin Ellis (BMLV) and Andrew Pollard (Noir Bar) won the USBG National Finals of the 2009 Tales of the Cocktail Leblon Caipirinha competition representing Las Vegas, tonight at Pat O'Briens in New Orleans. BMLV's cocktail was the Sao Paolo Flip (Leblon Cachaca, St. Germain, Apricot & Fig Preserves, Peychaud Bitters, Apricot Nectar – topped with fresh lemon espuma and garnished with cardamom dust and an apricot coulis.) Andrew's cocktail was the El Calor de Brasil (The Heart of Brazil made with Leblon Cachaça, Homemade Jalepeno Syrup, Fresh Lime juice, Tangerine Juice, Basil, and Pineapple). Kristen Schaefer, Tobin Ellis, and John Hogan prepared the Sao Paolo Flip for an expert panel of judges and a global industry crowd of 300 that included Dale Degroff, Gaston Martinez, Drew Levinson, Bobby "G" Gleason, Phil Raimondo, Brian Loukmas, Alex Velez, Eddie Perelez, and many more industry heavyweights. Bartenders from nine U.S. cities (including San Francisco, Los Angeles, Las Vegas, Chicago, Austin, Miami, New York and Washington D.C.) submitted recipes months go and 18 finalisst (two from each city) were selected to compete in the finals. Last year's winner Tad Carducci won this years' "People's Choice" award with his contemporary Caipirinha that featured Indian spices.
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June 27, 2009
BMLV's Tales of the Cocktail Spirited Dinner to feature Founders' Table
At this year's Tales of the Cocktail in New Orleans 25 Spirited Dinners will be held on Thursday July 9th but only one will feature a "Founders Table" with special guests Ann and Paul Tuennerman and Dale and Jill DeGroff. BMLV's John Hogan, Kristen Schaefer, and Tobin Ellis will be again conducting what was a sell-out event last year for 106 people at The Pelican Club. Each course of celebrated New Orleans chef Richard Hughes will be paired with a custom fresh cocktail, see the menu for details. Reservations are $100 per personand include all food and cocktails, while still available. 21 and over only with proper ID. For reservations call The Pelican Club at 504-523-1504. Cocktail reception begins promptly at 8pm on Thursday July 9th. Tales of the Cocktail is an annual event held in New Orleans celebrating the history and art of the cocktail. For more information and tickets to Tales, visit www.talesofthecocktail.com.
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May 30, 2009
Tobin Ellis on Martha Stewart Radio Friday June 5
BarMagic of Las Vegas' Tobin Ellis will be making cocktails on the Martha Stewart "Living Today" radio program on Sirius/XM this Friday June 5th at 1pm PST/4pm EST. Ellis will be making and explaining four fresh cocktails all themed around the idea of Twisted Summer Classics. The four drinks he will be making include homemade ingredients combined with craft spirits and fresh fruits and vegetables. For recipes, visit www.socialmixologyvegas.com and register for access. Ellis is filling in during a Las Vegas taping of the show for regular cocktail host Allen Katz, Mixologist for Southern Wine & Spirits of New York.
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May 12, 2009
Social Mixology Makes National News
BarMagic of Las Vegas' Social Mixology program was the subject of a feature article in May's Tasting Panel Magazine. Social Mixology is a weekly celebration of Las Vegas cocktail culture that showcases a different hand-crafted spirit and a different Las Vegas cocktail bar each month. The weekly party features an all-fresh cocktail program with classic and contemporary cocktails, ice-off-the-block, guet bartenders/mixologists, and DJ-spun music. This month the feature spirit is Corzo Tequila. For information, visit www.socialmixologyvegas.com.
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May 10, 2009
BMLV's Kristen Schaefer in May's Tasting Panel Magazine
BarMagic of Las Vegas' Kristen Schaefer appears in this month's Tasting Panel Magazine in an article about the 2009 Domaine de Canton Bartender of the Year Competition held recently in St. Maarten. Schaefer was one of 12 US finalists selected out of thousands who began the competition in 2008. She went on to qualify for the national finals after winning the Southwest regional held in Los Angeles in early 2009 with her cocktail, the Sunseri Fizz.At the finals in St. Maarten, Schaefer competed with the Samba Swizzle, which is on the menu at Rhumbar in Las Vegas.
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April 13, 2009
Social Mixology Tour Kicks off with Tony Abou-Ganim
The Social Mixology Tour begins tomorrow, Tuesday, April 14 at the Red Room Saloon (3101 W. Sahara Avenue) with a guest appearance by legendary mixologist Tony Abou-Ganim AKA “The Modern Mixologist,” who will be manning the customized Leblon Cachaça Caipirinha bar from 10 p.m. to midnight. There, Tony will create fresh, signature Caipirinhas for guests using a pantry of seasonal fruits, exotic spices and savory herbs. Social Mixology now in its second month, features artisan spirits and fresh cocktails showcased by some of Las Vegas' (and the world's) top bartender, mixologists, and chefs including Drew Levinson, Athony Alba, Gaston Martinez, Charlotte Voisey, Kristen Schaefer, Jim Ryan, John Hogan, Alek Velez, Tobin Ellis and more. Social Mixology is a BMLV event in conjunction with Wirtz Beverage of Nevada and the Nevada Chapter of the United States Bartenders' Guild. For more information, read the full article at The Las Vegas Weekly.
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April 9, 2009
BMLV's Kristen Schaefer on TV again
BarMagic of Las Vegas' Kristen Schaefer was on Fox-5 TV's MORE Show today making Rhum cocktails developed by BMLV for Rhumbar at The Mirage. Schaefer, who is lead bartender/bar manager at Rhumbar demo'd the Rhumbar Mojito and Spanish Trampoline along side Rhumbar managing partner Michael Frey. The video and recipes are available online at Fox-5 News. This is Schaefer's second TV appearance, the first was in 2008 when she appeared with Tobin Ellis on Food Network's Throwdown with Bobby Flay: Rematch on the Grill where Shaefer and Ellis bested Flay's Pineapple Mojito with their Dos Cubanos, a fresh mango and habanero daiquri topped with a smoked mojito foam.
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March 22, 2009
BarMagic's John Hogan in April's Imbibe Magazine
This month's Imbibe magazine has a feature article on smoked cocktails, and BMLV's John Hogan is featured in the 3-page spread with his thoughts on smoking techniques as well as a recipe for one of BarMagic's smoked cocktail features, the Smoked Riveria. One of Hogan's signature techniques is to smoke water using nothing more than hickory chips and a weber barbeque, then using that water to create smoked ice cubes and smoked fresh mixers. Hogan has also been on the cover on Nightclub & Bar and had feature write-ups about his work in Capitol File and several other DC publications over his 18-year career behind the bar.
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March 6, 2009
BarMagic opens Rhumbar at The Mirage
BarMagic of Las Vegas opened Rhumbar at The Mirage Resort & Casino today under the leadership of BMLV's Kristen Schaefer. The cocktail and cigar bar features a healthy selection of Rhum Agricoles, Aged Rums, Cachaças, Pisco, and other select spirits and liqueurs including Castries, Veev, and Domaine de Canton. BMLV's John Hogan and Tobin Ellis designed the cocktail program and conducted the staff training last month. But the majority of the operational planning and opening duties were handled by BMLV's Kristen Schaefer who shares her time between BarMagic and the parent company of Rhumbar, DriveThis! Entertainment where she has been appointed corporate bar trainer and lead bartender at Rhumbar. The all-fresh cocktail program includes the requisite Rum classics (1944 Mai Tai, Hemingway Daiquri, Mojito, Zombie, and Scorpion Bowl) as well as some BarMagic signature cocktails and orginal drink features like the runaway top-selling "Spanish Trampoline," a revamp of the winning cocktail on Food Network Challenge (Tangerine Mojave) now made with Sagatiba Cachaça. Also on the menu is the cocktail Schaefer made during the Domain de Canton Bartender of the Year finals in St. Maarten, the Samba Swizzle. DriveThis! Entertainment is a joint client of High Spirits Enterprises and BarMagic of Las Vegas and operates Casa Fuentes at the Caesars Palace Forum Shops, Tacos & Tequila at The Luxor, and Rhumbar at The Mirage. DriveThis! partner Michael Frey also has interests in Montecristo Rum and Freyboy Cigars/Cigarbox. Read the Las Vegas Weekly review of Rhumbar and the Daily Fiasco review of Rhumbar's top-selling specialty drink, the Spanish Trampoline.
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March 4, 2009
Social Mixology launches during Nightclub & Bar Expo
BMLV launches Social Mixology in Las Vegas this week with a premier party for Hendrick's Gin at a local boutique hotel. Social Mixology is a weekly celebration of cocktail culture in Las Vegas and will feature a different artisan spirit each month as well as fresh, gourmet cocktails served by BMLV staff along side the hotel's bartenders. The premiere party included an ice station with fresh ice off the block, two satellite bars, a VIP tableside globe bar, and a speakeasy library bar that required a password for entry. Behind the wood(s) were WG&S Brand Champion Charlotte Voisey, Hendrick's Gin Brand Ambassador Jim Ryan, Wirtz Beverage Mixologist Drew Levinson, Milagro Brand Ambassador Gaston Martinez, USBG Vice President Anthony Alba, Progressive Bar Las Vegas' Alex Velez, BMLV's Kristen Schaefer, John Hogan, Amanda Gager, and Tobin Ellis. The all-star team of bartenders served a range of Hendrick's features for the high-profile crowd that included Tony Abou-Ganim, Bobby "G" Gleason, Ryan Magarian, Diego Loret De Mola, Gardner Dunn, Danny Ronin, Xania Woodman, and many other industry influencers from Las Vegas and around the country.
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March 2, 2009
BMLV's Amanda Gager on TODAY Show after winning America's Top Bartender
BarMagic of Las Vegas's Amanda Gager made her winning cocktail this morning on the TODAY Show after winning the LXTV reality competition series sponsored by Absolut Vodka called "On the Rocks: the Search for America's Top Bartender." Amanda was one of thousands of bartenders who competed in three rounds of regional interviews and competitions (NY, Chicago, San Francisco, Miami, Los Angeles, Las Vegas) to be selected as the top 10 bartenders in the US to compete for $100,000 in cash and the title of "America's Top Bartender." Gager was also recently awarded the Las Vegas Rising Star Mixologist for Starchefs.com and presented the award at an invitation-only reception at Green Valley Ranch Casino last year. The entire 12-episode season can be seen at lxtv.com/ontherocks or on LXTV in Los Angeles and New York. LXTV is an affiliate of NBC/Universal.
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February 16, 2009
BarMagic dominates LXTV's Top Bartender TV Series
BarMagic of Las Vegas's Amanda Gager and Kristen Schaefer both made the finals of the LXTV reality competition series sponsored by Absolut Vodka called "On the Rocks: the Search for America's Top Bartender." Gager and Schaefer were two of thousands of bartenders who competeed in three rounds of regional interviews and competitions (NY, Chicago, San Francisco, Miami, Los Angeles, Las Vegas) to be selected as one of the top 10 bartenders in the US to compete for $100,000 in cash and the title of "America's Top Bartender." Both Schaefer and Gager made the final four of the competition. Schaefer won three of the 12 challenges and Gager won the entire competition, taking home the $100,000 and the title of "America's Best Bartender." The entire 12-episode season can be seen at lxtv.com/ontherocks or on LXTV in Los Angeles and New York.
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February 6, 2009
BarMagic asked to pour in NY at Absolut Mango Launch
Absolut Spirits has asked BarMagic of Las Vegas to prepare specialty cocktails in NY for US Weekly, Rolling Stone, and People en Espanol Magazines as part of the National US Absolut Mango Launch. In late 2008, BMLV was contracted by Absolut Spirits to design 16 cocktail features in conjunction with this national US launch of Absolut's latest flavor. BMLV has also been involved in the US and Las Vegas market launches of Ciroc, Bacardi O, Bacardi Ciclon, Absolut Los Angeles, and a number of the Skyy Vodka Flavors.
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February 4, 2009
BMLV to open Rhumbar at The Mirage
DriveThis! Entertainment has asked BarMagic of Las Vegas to design the fresh cocktail program, provide bartender training, and help open their latest concept, Rhumbar at The Mirage. The new lounge will carry a moderate range of high-end sipping Rums and Rhum Agricoles, Cachaças, and other fine spirits. It will also sell cigars and serve fresh Rum/Rhum cocktails. After much success at DriveThis! Entertainment's Tacos & Tequila at the Luxor, BMLV's Kristen Schaefer has been asked by DriveThis! to come on board as corporate bar trainer and serve as head bartender at Rhumbar. Schaefer will be responsible for the majority of the opening operational details with the support of the rest of the BMLV team. Prior to moving to Las Vegas, Schaefer served as corporate beverage specialist for the Waterfront Development Group in Poughkeepsie, NY that manages The Poughkeepsie Grand Hotel, Shadows on the Hudson, The Grandview, and Anthony's Pier 9. DriveThis! Entertainment is a High Spirits Enterprises/BMLV client who operate Casa Fuentes in the Forum Shops, Freyboy Cigars/Cigarbox, Montecristo Rum, T&T at Luxor, and Rhumbar at The Mirage.
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February 3, 2009
Tobin Ellis to be included on iPhone App.
Cheryl Charming is designing an app for the iPhone/iTouch on Bar & Cocktail Trivia to be released March 2009 and is including several questions about BMLV's Tobin Ellis. Ellis is most known for co-founding the Flair Bartenders' Association in 1997 where he served as first President for 4 years and then for his many appearances on Food Network where he won Best Drink on the Food Network Challenge in 2005 and battled Iron Chef Bobby Flay twice (2005,2008) on the hit TV show Throwdown with Bobby Flay. Cheryl Charming is an author, cocktail consultant, and blogger by way of www.miss-charming.com.
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January 5, 2009
BMLV judges and caters Hendrick's Competition at Bellagio
The Las Vegas qualifier of the Hendrick's Gin "Cocktail & Limmerick" Competition was held tonight at the Bellagio and BMLV's Tobin Ellis was invited to serve as a judge while BMLV's John Hogan was invited to pour cocktails alongside Milagro Brand Ambassador Gaston Martinez for the specially invited guests that included a who's who of Las Vegas cocktail influencers including Tony Abou-Ganim, Ray Srp, Drew Levinson, Francesco Lafranconi, Anthony Alba, Bobby "G" Gleason, Kristen Schaefer, Jim Ryan, Alex Velez, Sean & Lisa Bigley, and a handful of others including WilliamGrant & Sons BrandChampion and host fo the event, Charlotte Voisey. In the end, Sean Bigely of the Bellagio won the event and will go on to compete in the National Finals in Los Angeles next month at The Edison.
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December 12, 2008
Patron hires BMLV for Holiday Party
BMLV was invited by the Patron Spirits Company to cocktail cater their corporate Holiday Party at The Rio and Venetian Casinos in Las Vegas for 200 people including CEO Ed Brown and Owner John Paul DeJoria. BMLV first provided service at Lucky Strike for a bowling mixer on Thursday and then on Friday BMLV brought in a staff of 12 to provide gourmet beverage service in three different rooms for cocktail hour, dinner service, and the "nightclub" after-party. Beverage offerings including Smoked Patron Margaritas, Spiced Apple Patron Reposado Margaritas, Ultimat & Outlaw Brown Tonics, Deconstructed Pyrat Mai Tais, tableside Griled & Chilleds, and sub-zero service of Patron Platinum. A personal high-note for the BMLV team was when Patron and Paul Mitchell owner John Paul DeJoria addressed his entire company at dinner and spoke at length about how the Spiced Apple Margarita (which uses a housemade Falernum) was one of his favorite cocktails of all time, and perfectly showcased Patron Tequila. The event was coordinated on behalf of Patron Spirits by Executive Assistant to the CEO, Stephanie Rivera.
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December 9, 2008
BarMagic's Kristen Schaefer advances to Domaine de Canton Finals
After being selected from the hundreds of recipe submissions earlier this year, BMLV's Kristen Schaefer was invited to compete in the Southwest regionals of the Domaine de Canton Bartender of the Year Competition in Los Angeles. Schaefer competed against seven other top mixologists from Los Angeles and Las Vegas and took first place with her "Sunseri Fizz" cocktail. Schaefer and another Las Vegas mixologist, Alex Velez, will both represent Las Vegas in March 2009 at the Domaine de Canton Bartender of the Year Finals to be held in St. Maarten.
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December 5, 2008
BMLV & Plymouth Gin host Las Vegas Repeal Day Celebration
Plymouth Gin invited 20 VIP guests on a "Traveling Speakeasy" tour of Las Vegas cocktail bars in honor of the 75th anniversary of the repeal of prohibition. BMLV concepted the event which began with Plymouth & Outlaw Tonics at BMLV client Tacos & Tequila inside the Luxor. Guests who were asked to dress in 1930s period attire where then taken to a specially decorated VIp shuttle bus with three separate bars inside. On board guests were treated to Champagne Cocktails, Negronis, Martinezs, and of course, Plymouth & Outlaws. Stops included dinner at Nora's Cuisine where award-winning mixologists Danny and Antonio created a special cocktail menu with "cold tea"; Rick Barcode & Mike Taing's Red Room Saloon where they actually nuilt a speakeasy-style door with a eye-slot and required a password to enter, and the Downtown Cocktail Room where the finale party was held, open to 100 specially invited guests while 1930s jazz was played and a host of specialty Plymouth cocktails including the Gin Sauvage where poured by George Sproule. Guests included Beam Global Mixologist Bobby "G" Gleason, Wirtz Beverage's Drew Levinson, USBG Las Vegas Vice President Anthony Alba, Southern Wine & Spirits Director of the Academy of Spirits & Fine Service Armando Rosario, the entire BMLV team, and several other special guests.
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November 19, 2008
BMLV & (ri)1 Rye Conduct Cocktail Workshop in NY
Beam Global and Southern Wine & Spirits of New York invited BarMagic of Las Vegas to conduct a specialty cocktail workshop at Shadows on the Hudson in Poughkeepsie, NY on behalf of (ri)1, Beam's new upscale Rye. After conducting a selected tasting of the then "Future Brands" portfolio of Absolut & Level Vodkas, Cruzan Rums, and various Bourbons including the newly-launched (ri)1 Rye, BMLV provided a refresher workshop on mixology technique forthe staff of the all-fresh program inside the high-volume 400 seat restaurant and cocktail lounge which BMLV opened in 2006. The surpise of the evening was an "Iron Chef" style friendly cocktail workshop where Shadows bar staff were given a huge range of fresh and seasonal ingredients and asked to develop their own signature cocktail under the guidance of BMLV's Kristen Schaefer and Tobin Ellis. Shadows on the Hudson is a leader in the Dutchess County market for mixology and the "high-volume fresh" movement where operators are learning how to provide high-volume bar service of fresh, culinary-inpsired cocktails. The entire program was coordinated in NY by Shadows Beverage Manager Jess Burkins and Shadows GM Milty Kastanis.
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November 4, 2008
BMLV hired to honor the 100th anniversary of Henry Ford's Model T
Ford Motors hired BarMagic of Las Vegas to provide a complete cocktail and entertainment solution for their VIP party at this year's SEMA show in Las Vegas. In honor of the 100th anniversy of the world's first assembly line automobile, the Model-T, BMLV created "Assembly Line Cocktail" Service of Skyy & Outlaw Brown Tonics for 2000 people. It took 9 BMLV staff to execute the service which consisted of a 25' diameter circular "assembly line" of 8' ice luges. Ice spheres were finished by hand and sent through the air off an ice ramp to the next station where the spheres were set into special glassware and sent sliding down the next luge where the Skyy Vodka was added by 6-time World Flair Bartending Champion Ken Hall (High Spirits Enterprises) and then slide down the ice luge to the next stationwhere the Outlaw Brown was added by 4-time World Flair Tandem Champion Christian Oldan (BMLV). The drink was then slid down the final luge to where NY-style hand-charged seltzer water was added with fresh lime and served by Natasha Thorn and Kristen Schaefer of BMLV. A special version of this cocktail was made for headline grammy-winning performer, Nelly. The entire production was managed by Mach2Management and the ice engineering was provided by Ice Occasions of Las Vegas.
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October 22, 2008
BMLV Opens T&T at Luxor
BarMagic of Las Vegas and High Spirits' Ken Hall celebrated the opening of Tacos & Tequila this evening at the Luxor. BMLV and Hall spent three months drafting and implementing an all-fresh margarita and cocktail program in conjunction with Francesco Lafranconi of SW&S and Drew Levinson of DeLuca Wine & Spirits. T&T features savory but approachable margaritas like the Spiced Apple, Pineapple Chipotle, and Pomegranate-Açai as well as more unusual cocktails like the Choke on the Smoke which is finished with a Los Danzantos Mezcal float. The program also includes two VIP cocktails including BMLV's signature "Grilled Chilled" featuring Cabo Uno Extra Añejo Tequia, a fresh fruit caramelization of Grand Marnee Cuvée du Cent-cinquantennaire, and a fresh lime and cardamom espuma. T&T is owned and operated by DriveThis! Entertainment, a new restaurant and nightlife company formed by Las Vegas nightlife and restaurant veterans Craig Gilbert and Michael Frey.
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October 21, 2008
BMLV caters StarChefs Awards Reception for Plymouth Gin
BarMagic of Las Vegas was asked to pour Plymouth Gin cocktails on behalf of Absolut Spirits at this years' Las Vegas StarChefs Awards Reception at Green Valley Ranch Station Casino. The menu included a hand-stirred classic Plymouth Martini, Plymouth & Outlaw Brazilian Tonic, and Ferrari Negroni with a homemade Blood Orange Vermouth. The event was doubly sweet for BMLV, as newly hired BarMagic bar chef Amanda Gager was presented with the 2008 Rising Mixologist Award. Read more about Amanda Gager here.
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September 28, 2008
BarMagic client named to America's 10 Best Resorts List
BarMagic of Las Vegas client The Greenbrier was just named to Yahoo! Travel's "Top 10 Resorts in America" list this week, coming in at number seven. In 2007 BarMagic of Las Vegas spent 10 months retooling the entire beverage and nightlife offerings of the 229-year old historic landmark resort, a 4-star 5-diamond resort and spa in White Sulphur Springs, West Virginia. From concept development and space planning to cocktail development and union-certified staff training, in total BarMagic retooled seven existing beverage outlets, helped design three new concepts including a basement VIP Speakeasy, trained 120 bartenders, and launched more than 60 gourmet, fresh cocktail features including "The Martini Experience," a $100 a drink 5-star tableside and the "Grilled & Chilled" a $450 a round gourmet gastro-molecular tableside experience. BMLV was also scoped to provide a complete overhaul of beverage inventories, profitability, and all other systems and controls related to beverage operations.
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