Innovation

Innovation isn't confined to products. It can transform experiences, operations, environments, and the way people interact with brands. That's why our work spans industries—from hospitality and retail to automotive and technology—while following the same human-centered methodology.

→ Products

Absolut Raspberri Product launch

Perlick Ergonomic bartender’s cockpit‍ ‍GOOD Design Gold Award Winner

Perlick Ice vault GOOD Design Gold Award Winner

Perlick Dual-zone cocktail freezer GOOD Design Gold Award Winner

Bar Design Essentials World’s 1st book on bar design‍ ‍#2 Best-selling New Release

→ Design

Starbucks Global hospitality playbook

Starbucks Cold bar in 5000 SE Asia locations

HIlton Global bar design brand standards

IHG Global bar design brand standards

Marriott Global bar design brand standards

→ Experiences

Panasonic North American product Launch

Microsoft Global leadership conference

Mini-Jimmy’s World’s smallest speakeasy

Social Mixology World’s 1st pop-up bars

→ Charity & Non-Profits

FBA Flair Bartenders’ Association

Hospitality Industry Hospitality relief dashboard

Hospitality Industry Bar & restaurant revival guide

selected clients and collaborators

Start the Conversation

Why the World Turns to Studio Barmagic

  • Rachel Antelak, VP of Innovation, Starbucks Coffee Company

    “Studio Barmagic has a unique ability to set a vision for the customer experience and design the details to deliver the vision.”

    Rachel Antelak, VP Innovation, Starbucks Coffee Company

  • VP of Restaurants and Bars, Anthony Torres, Kimpton Hotels

    “Tobin is truly one of of the great innovators/creatives in the business.”

    Anthony Torres, VP Restaurants & Bars, Kimpton Hotels

  • Alia Akkam, Editor, Hospitality Design Magazine

    “Studio Barmagic’s insights into operational design are unique, efficient, and most important, aesthetically functional.”

    Alia Akkam, Editor, Hospitality Design Magazine

  • Gunnard Cunningham, General Manager, Savannahs Golf Club

    "Studio Barmagic's offerings were the single most successful tools in the respositioning of the resort."

    Gunnard Cunningham, VP F&B, The Greenbrier Resort

  • Angie Weber, Global VP of Beverage, Legends Hospitality

    Tobin doesn’t just design bars, he designs better business outcomes.

    Angie Weber, Global VP of Beverage, Legends Hospitality